About us
We are Kristien and Briek, interior architect and photographer, mother and son, partners in crime.
We're a cutting-edge sustainable design agency and brand inventors, passionate about the beauty of imperfection.
Our approach is simple: forms follow availability. We work closely with you to design circular solutions that are both functional and meaningful, with a deep respect for the materials we use. We combine years of experience with a fresh, sustainable vision.
Sustainability is key in all our designs. We aim to reduce and re-use as much as possible.
Our motto -FORM FOLLOWS AVAILABILITY-
Kristien
Graduated as interior architect, my journey began in the world of visual merchandising at H&M. Over 12 years, I explored different roles within the visual team, eventually becoming the Head of Visual Merchandising for Belgium and Luxembourg.
From there, I spent 11 exciting years in the Belgian fashion retail scene, working for two major Belgian players: Andres NV and JBC.
In 2014, things took an exciting turn when I joined C&A. I kicked off my journey there as a Unit Leader in retail operations, part of a special taskforce shaping the brand’s future. After three years of diving deep into that project, I became Unit Leader in brand design within C&A Europe’s marketing department. There, I led an amazing team of window and graphic designers, creatives, and web developers. Our goal? To craft a cohesive brand language that spanned everything from store windows and in-store communications to photography, web design, and beyond, impacting all 1,500 stores – plus the online platform!
Through all of this, I’ve always kept a close connection to interior design, creating complete 360° brand identities that extend from physical spaces to an engaging social media presence.
Driven by my growing passion for sustainability in the industry, I founded Marks the Spot with my son Briek.
I’m all about leading with positivity and turning strategic visions into a unique, recognizable brand signature.
Briek
For the past decade, I’ve been diving deep into the world of technical photography, fine-tuning my skills with every click. My journey started at age eleven when I took my first online classes, obsessing over every detail of my digital camera – and honestly, I’ve been hooked ever since.
What excites me most is creating a balanced and visually captivating composition, whether I'm shooting in a commercial studio or telling architectural stories. I love exploring different angles and working until every shot feels like the perfect fit for the client’s vision. Even when I’m off the clock, my camera is never far – I’m always capturing moments that come my way, never ready to put it down.
I kicked off my career with an internship at Verne Photography in Ghent and then went on to earn a bachelor’s degree in audiovisual arts at Sint Lucas in Antwerp. Even as a student, I was already laying the groundwork for my own brand while also working closely with Antwerp’s nightlife scene to visually showcase the city at its vibrant best.
One of the highlights of my journey so far was publishing my debut book, Terminus, which captured the essence of the city from a unique perspective. Since then, I've kept the momentum going, collaborating with brands across various industries, always telling compelling visual stories.